‘The Sound of Chunhyang Opens the World’ – The 95th Namwon Chunhyang Festival to Kick Off on April 30
Namwon, Korea – 16/04/2025 – (SeaPRwire) – Motivated by the Joseon Dynasty’s Chunhyang love story, the festival sees a growing number of foreign visitors engaging in K-culture experiences.
Korea’s oldest traditional regional festival, soon to mark its 100th anniversary, aims to attract 2 million visitors. A classic Korean love story comparable to “Romeo and Juliet” is now gaining global attention as a cultural festival celebrating K-culture experiences. The spotlight is on the Chunhyang Festival, held in Namwon, Jeollabuk-do Special Self-Governing Province, the hometown of love and tradition.
The name ‘Chunhyang’ in the festival comes from the heroine of “The Tale of Chunhyang,” a traditional Korean love story handed down from the Joseon Dynasty, symbolizing love and fidelity. The st...